How it Works
Featured Projects for University of Connecticut School of Business
Micro-Internships are short-term, professional assignments that are similar to those given to any recent college grad or intern. Not only is this a great way to support UConn business students, it also provides you with immediate support and complements your campus recruiting efforts.
Identify 25 companies/contacts in a defined market that fall under our ideal customer profile. Once identified, provide the company name and contact information (name, position, phone, and verified email) for key decision makers.
Research and segment lead generation lists (approximately 100 individuals) based upon past interaction on our website and email engagement. Deliverables include name, company, role, and contact information.
Create a market analysis for a specific industry. As part of this, determine and provide details on existing companies in the space. In addition, determine trends associated with the growth of the space and key drivers of success or failure.
Provide a student with a dataset and have them remove duplicates, update outdated records, and ensure there is consistent formatting. Students can work to ensure data quality by verifying its integrity and making sure it is complete.
Create a social media content calendar with 2 posts per day for the next month. The posts should have a good mix of thought leadership, informational, and promotional content (which we will provide). In addition, we would also like you to curate and interact with social media content as well.
Provide a student with a job description and have them identify 25 candidates they think would be good for the position. The student provides a brief justification as to why they selected these specific candidates, as well as potential questions for each to use in an interview.
Assist in the development of a diversity best practices manual. Identify between 10 and 20 thoughtful articles that highlight the importance of diversity in organizations, best practices, and potential challenges. Summarize key points in a single document.
Research and draft a 1,200-1,600 word article/blog on a specific topic we will provide. The article should be consistent with existing articles posted on our website and other marketing channels. Reference at least two outside sources in the article, and carefully edit the final product.
Develop a series of 3-5 emails to help promote an upcoming initiative. The emails will be sent out sequentially and should play off each other to drive engagement.
Review and manipulate a data set that will be provided. After reviewing the data, provide a summary of actionable insights they have extracted.
Using financial, location, product, assortment, and/or other data, prepare a report to highlight key KPIs and trends.