Your 2025 Talent Engagement Calendar

Recruiting and nurturing early-career talent doesn’t have to be limited to peak seasons. By strategically using project-based work, you can build relationships, evaluate skills, and ensure that when hiring needs arise, you have a warm pipeline of ready-to-hire candidates.

This sample calendar outlines how you can leverage Micro-Internships at different points in the year to suit your specific needs. Whether you decide to engage talent once a quarter or use multiple touchpoints year-round, this guide offers a variety of options to keep top talent engaged on your terms.

Calendar overview:

Quarter 1: Laying the Foundation & Early Identification

• Engage students in January for fresh insights on trends and strategy.
• Observe creative problem-solving through marketing and content projects.
• Conduct skills assessments in March to identify top talent early.

Quarter 2: Internship Auditions & Summer Support

• Evaluate candidates in short projects before internships start.
• Provide structured support for summer interns, assessing potential hires.
• Use Micro-Interns for last-minute needs and critical tasks.

Quarter 3: Preparing for Fall Recruitment

• Prepare for fall recruiting with event planning and outreach support.
• Strengthen your brand on campus with marketing and social media projects.
• Gather insights from students to fine-tune recruitment strategies.

Quarter 4: End-of-Year Evaluation & Next-Year Planning

• Focus on research and planning projects for growth and strategy.
• Involve students in meaningful community impact work.
• Build connections with top candidates to set up for success in the new year.