Launch

    Audience: Employers & Alumni

     

    How to use this content:

    These promotional pieces and resources are designed to help new partners spread the word about Micro-Internships to their employers and alumni. This not only provides your employers and alumni with a new method of engagement, but also creates additional opportunities for your students and recent graduates.

    If you're not a Parker Dewey partner but are interested in learning more about our free partnerships,
    schedule a time to connect with our team.


    (RETURN TO OTHER TYPES OF CONTENT)

     

     

     

     

     

    Launch: Email Announcement (return to top of page)              

    Time of Year:

    Any

    Subject:

    New opportunity to engage with [PARTNER] students

     

    Email Template

    https://docs.google.com/document/d/150JIjn2wyCKx9JLna6HYDAS-hrlQJ9ar/edit?usp=sharing&ouid=115094056961933162843&rtpof=true&sd=true 

                 

    Launch: Newsletter Announcement / Include in 'Recruiting Options' Emails / Website Language (return to top of page)

    The below text is great to use both in a newsletter announcement, to include in email responses to employers about your recruiting options, and as an introduction to Micro-Internships on your employer-facing web pages and resources. 

                 

    Time of Year:

    Any

    Text:

    [PARTNER] is excited to highlight an opportunity for our corporate and nonprofit partners to offer short-term, professional, paid work experiences to current students through Parker Dewey Micro-Internships. Through these Micro-Internships, students can demonstrate their skills, explore career paths, and develop their professional networks. Unlike a traditional internship, these paid, project-based opportunities typically range from 10 to 40 hours of work in total, and most can be completed remotely. Not only does this help the students, but it allows you a low-lift, low-risk, cost-effective way to get immediate support, engage hard-to-reach demographics, and enhance your company’s pipeline for future interns and new hires.

    Button Text: Post a Micro-Internship

    Button Link: [YOUR COMPANY-FACING PAGE LINK]

    Image (optional)

    About Parker Dewey_Employers

    Open image in new tab and right-click to save

    Alternatively, feel free to select whatever logo from our branding kit works best for your spacing needs.

                 
    Launch: Slide to include in Employer-Facing Presentations (return to top of page)  

     

     

           

    Time of Year:

    Any

    Description:

    Single slide designed to be incorporated into existing employer-facing presentations. Feel free to copy and use as-is, or customize by adding your logo and partner-specific company-facing link in place of the existing QR code and URL.

    Make a copy in Google Slides:

    https://docs.google.com/presentation/d/1utsmdpypn9T7DcZ1oWyXX_pINC9YrLAHNKQdUJCy5c4/copy 

     

     

     

             
    Launch: LinkedIn Announcement (return to top of page)  

     

     

           

    Time of Year:

    Any

    Caption:

    Looking to hire from [Partner]? It’s now easier than ever to access [Partner] talent with Micro-Internships through #ParkerDewey! 

    Link:

    [Use the link to your own Parker Dewey Landing Page with this post]

    Image:

    Find the image for your institution in this Google Folder: https://drive.google.com/drive/folders/1oUgmsh-TVySSsWA_QDpGCtPMwa0-qD_D?usp=sharing 

    Example Image from Shippensburg University (sized for LinkedIn):

    Shippensburg University - Featured Image

     

     

     

             
    Launch: Invite your Employer to Parker Dewey Webinars (return to top of page)              

    Time of Year:

    Any / Launch / Fall or Spring semester

    Subject:

    Opportunities to Learn about Micro-Internships

    Description:

    Make your employers aware of the many benefits of Micro-Internships by inviting them to Parker Dewey Webinar Events.

     

    Want to start by sending an invitation to a specific event? Invitation templates for individual events can be found below:

     

    Email Template:

    https://docs.google.com/document/d/1AFumyCgLNRyfVrcXCN6AexUoFi-AiopR/edit?usp=sharing&ouid=115094056961933162843&rtpof=true&sd=true 

     

                 
    Launch: Host a Webinar (return to top of page)              

    Time of Year:

    Any, although some partners find that breaks when students need less of their attention is a good time.

    Description

    Webinars are a great way to quickly bring more opportunities to your students and engage your employers! Our Partnerships Team is happy to help and can even set up a registration page like this example and host the session for you. All you need to do is these three steps:

    1. Identify your target audience (Employer partners? Alumni? Local employers? Combination?) We recommend casting a wide net, as you never know who might have a project that would be great for your students. 
    2. Contact the Parker Dewey team to set a date/time and other logistics
    3. Use the collateral in our webinar promotion toolkit to make your target audience aware. It is required that the invitation be sent to a minimum of 1,000 employer and/or alumni contacts.

    Webinar Promotion Toolkit

    https://info.parkerdewey.com/toolkit/employers/webinarpromotion 

     

                 
    Launch: Flyer (Where Micro-Internships Fit) (return to top of page)              

    Time of Year:

    Any

    Type:

    8.5x11in PDF

    Description:

    A single-page handout that highlights how Micro-Internships support employers as it relates to their specific recruiting goals.

    Link to Example:

    https://info.parkerdewey.com/hubfs/University%20Marketing%20Toolkit/Where%20Micro-Internships%20Fit%20For%20Employers%20-%20one%20page%20table.pdf 

    Link to customizable template:

    https://www.canva.com/design/DAFkgwaSjv0/y1Z4Ac0ciWBoLAV54F6ZBg/edit?utm_content=DAFkgwaSjv0&utm_campaign=designshare&utm_medium=link2&utm_source=sharebutton 

                 
    Launch: Flyer (A Better Way to Hire) (return to top of page)              

    Time of Year:

    Any

    Type:

    8.5x11in PDF

    Description:

    A single-page handout with perspectives from a student, employer, and educational partner about how and why experiences through Parker Dewey provide value to all parties.

    Link to Example:

    https://drive.google.com/file/d/17YJ7uK0uHpziQq7KMS_32wEMFCmCI0Co/view?usp=sharing 

    Link to customizable template:

    https://www.canva.com/design/DAE7pDLOYcE/Y2UBB7H2Dg6825pinOgBKA/edit?utm_content=DAE7pDLOYcE&utm_campaign=designshare&utm_medium=link2&utm_source=sharebutton 

                 
    Resource: Employer Tutorial (return to top of page)              

    Type of Resource:

    Online guide

    Text

    Step-by-step instructions on how to navigate and use Parker Dewey's platform as a company.

    Image Template (optional)

    https://info.parkerdewey.com/company-tutorial 

     

                 
    Resource: Flyer (Can a Micro-Intern Help?) (return to top of page)              

    Time of Year:

    Any

    Type:

    8.5x11in PDF

    Description:

    Better understand time spent on tasks that while important, are not the best use of your time.

    Link to Example:

    https://info.parkerdewey.com/hubfs/CanMicroInternHelp.pdf 

    Link to customizable template:

    N/A

                 
    Resource: Flyer (Client Successes) (return to top of page)              

    Time of Year:

    Any

    Type:

    8.5x11in PDF

    Description:

    In this single-sided handout, view a small sample of organizations that have spoken publicly about their efforts to improve early-career hiring outcomes and links to stories about the solutions they have found by working with Parker Dewey.

    Link to Example:

    https://info.parkerdewey.com/hubfs/Collateral/Client-Success-Highlights.pdf 

    Link to customizable template:

    N/A

                 
    Resource: Video (return to top of page)              

    Length:

    < 2 minutes

    Description:

    Share this short video with employers to help them understand what Micro-Internships are and how they can help them access, engage, and assess talent at your institution.

    Video/Link:

     

    (Link)

     

                 

    Questions?

    Connect with Parker Dewey Partnerships team
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